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Thread: Australia: Mitsubishi Mirage sales projections & results, 2013 onward

  1. #61

    a "YIKES!" moment...

    Mitsubishi’s total figure is made even more interesting given it lost about 800 monthly sales compared to November 2013 given the dramatic fall of the Mirage hatch. The budget city car managed 352 units last month, compared to 1154 in the same month last year.


    This precipitous drop was far from limited to the Mirage, with the entire Micro segment falling 54 per cent for the month, taking its whole-year drop to 30 per cent.

    Source: http://www.caradvice.com.au/323511/m...om-in-november

    Gas/petrol must be super cheap in Oz these days?


        __________________________________________

        click to view fuel log View my fuel log 2014 Mirage ES 1.2 manual: 63.2 mpg (US) ... 26.9 km/L ... 3.7 L/100 km ... 75.9 mpg (Imp)


  2. #62
    Senior Member grsupercity's Avatar
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    They still had a great month though (excluding mirage)

  3. #63
    Senior Member jamiec's Avatar
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    I have not seen any advertising for the Mirage hatch or sedan on TV here in Australia for some months and that can not be helping sales. This seems to be one of Mitsubishi Australia's main failures at selling cars here. I can not understand why they seem to not have worked that out yet

  4. #64
    Senior Member jamiec's Avatar
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    Mirage sold a total of 6478 units for the 2014 year.

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    MetroMPG (01-19-2015)

  6. #65
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    Cool Hello from Bluejellybean :):)

    Quote Originally Posted by jamiec View Post
    Mirage sold a total of 6478 units for the 2014 year.
    Here in the USA in the Pacific North West I've finely seen some advertisement on the Outlander and it showed a purple Mirage in it. Then I saw a local dealer here had another ad on tv for the outlander and Mirage!!! They Need to keep this up to Boost Sales
    hello from bluejellybean

        __________________________________________

        click to view fuel log View my fuel log 2014 Mirage DE 1.2 automatic: 38.4 mpg (US) ... 16.3 km/L ... 6.1 L/100 km ... 46.1 mpg (Imp)


  7. #66
    Thanks, Jamie. I understand Australian "light car" sales were well off last year's numbers. But I never saw a figure for 2013 sales of the Mirage. I wonder how big the decline was.

        __________________________________________

        click to view fuel log View my fuel log 2014 Mirage ES 1.2 manual: 63.2 mpg (US) ... 26.9 km/L ... 3.7 L/100 km ... 75.9 mpg (Imp)


  8. #67
    Senior Member jamiec's Avatar
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    Sales for January 2015

    At the micro end, sales plummeted 33 per cent, with the Mitsubishi Mirage hatch and sedan (350, down 56.5 per cent)
    Read more at http://www.caradvice.com.au/334102/c...z6BCU5r3tyf.99

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    MetroMPG (02-04-2015)

  10. #68
    Yeah, I read that one last night too.

    Strange, the big decline in the light car sales.

    Also noteworthy: the new Mazda 2 is a sales leader for you guys. It's coming to our shores this year and will up the ante here as well.

        __________________________________________

        click to view fuel log View my fuel log 2014 Mirage ES 1.2 manual: 63.2 mpg (US) ... 26.9 km/L ... 3.7 L/100 km ... 75.9 mpg (Imp)


  11. #69
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    Thanks,,,,,,, That's Great to Hear!!!!! It looks like the Mirage did Awesome!!!!!!! All over!! Even in the USA!!!!!!!

        __________________________________________

        click to view fuel log View my fuel log 2014 Mirage DE 1.2 automatic: 38.4 mpg (US) ... 16.3 km/L ... 6.1 L/100 km ... 46.1 mpg (Imp)


  12. #70
    Senior Member jamiec's Avatar
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    Mirage sales for February.

    The worst performing segment of the market was micro cars, dipping 44.9 per cent. A lot of that comes down to the slump in sales of the Mitsubishi Mirage – it managed just 308 units sold in February, down 73.1 per cent compared to last year and 66.2 per cent so far YTD.
    Read more at http://www.caradvice.com.au/340317/c...0dQIL1XkyCo.99



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