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Thread: Mirage annual sales in Australia: 2014 - 2017

  1. #1
    Administrator MetroMPG's Avatar
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    Mirage annual sales in Australia: 2014 - 2017




    2014
    ************************************************** *************** (6478)
    2015 *************************************** (3882)
    2016 ******************************* (3064)
    2017 **************** (1563)


    ---

    2014 Micro Car Segment Top 3
    (15,834* total segment): (source)

    1. Mitsubishi Mirage (6,478 = 40.9%)
    2. Fiat 500 / Abarth (2,995 = 18.9%)
    3. Nissan Micra (2,419 = 15.3%) 11892

    * total segment figure from my calculation from percentages of the top 3 sales figures.

    2015 Micro Car Segment Top 3 (10,717, down 32.3 per cent from 2014): (source)

    1. Mitsubishi Mirage (3882)
    2. Fiat 500 (2158)
    3. Holden Barina Spark (1450)


    2016
    Micro Car Segment (10,207, down 5 per cent from 2015): (source)
    1. Mitsubishi Mirage (3064)
    2. Kia Picanto (1934)
    3. Holden Spark (1760)


    2017 Micro Cars Segment: (source)

    1. Kia Picanto (3323)
    2. Mitsubishi Mirage (1563)
    3. Holden Spark (1227)

    ---

    There's more competition in Australia in the Mirage's segment than in the U.S. or Canada. The most commonly mentioned competitors:


    • Nissan Micra (available with a 1.2L 3-cylinder, CVT or 5-speed manual)
    • Kia Picanto (1.3L 4-cyl, CVT or 5-speed)
    • Holden Spark (aka Daewoo/Chevy with 1.4L 4-cyl, CVT or 5-speed)
    • Suzuki Celerio (1.0L 3-cyl, CVT or 5-speed)


    Interestingly, the Mirage got a price-cut last year, and its base price is the lowest of the bunch.

    Comparison test: https://www.motoring.com.au/micro-ca...arison-106841/


        __________________________________________

        click to view fuel log View my fuel log 2014 Mirage base ES 1.2 manual: 54.0 mpg (US) ... 23.0 km/L ... 4.4 L/100 km ... 64.9 mpg (Imp)


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    Top_Fuel (03-13-2018)

  3. #2
    Senior Member Top_Fuel's Avatar
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    I'm not sure about this, but I think a gallon of gas in Australia is more than $5?!?

        __________________________________________

        click to view fuel log View my fuel log 2015 Mirage ES 1.2 manual: 51.3 mpg (US) ... 21.8 km/L ... 4.6 L/100 km ... 61.7 mpg (Imp)


  4. #3
    Administrator MetroMPG's Avatar
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    And yet even Australians are abandoning the small car segment in droves! Same thing's happening in Canada despite signifiantly higher gas prices than the U.S.

    Also noteworthy: Mitsu AU sales overall were up 10% in 2017, yet the Mirage cratered vs. 2016.

    2017 was a record year for new vehicle sales in Oz, just as it was in Canada. (U.S. sales peaked in 2016.)

        __________________________________________

        click to view fuel log View my fuel log 2014 Mirage base ES 1.2 manual: 54.0 mpg (US) ... 23.0 km/L ... 4.4 L/100 km ... 64.9 mpg (Imp)


  5. #4
    Administrator Daox's Avatar
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    Yikes, that is quite the drop in sales! Ironically still in the #2 spot.


    Custom Mirage products: Cruise control kit, Glove box light, MAF sensor housing
    Current project: Developing a rear sway bar alternative

        __________________________________________

        click to view fuel log View my fuel log 2015 Mirage DE 1.2 manual: 41.7 mpg (US) ... 17.7 km/L ... 5.6 L/100 km ... 50.0 mpg (Imp)


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